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WHY? JUMP

‘Jump’ is the new single from WHY?. It’s a deeply emotive track, with lyrics centred on losing oneself and then attempting to recapture the same self. Musically, it’s built around a mournful, quiet piano arrangement that slowly transforms into a world of dystopian noise, defined by its dense reverb and subtle distortion with distant percussion retaining that distinctive funeral-doom pulse. On the video that comes with the track, director Fredette explains: “We filmed this in 3 evenings, using one toy lens with one light, and edited it in several days (thank you Evan Cutler Wattles). The only thing we did before we started filming was a motion test to see what type of walk looked best backwards. Very little planning, and made things up as we filmed.” Keep an eye out for the band’s upcoming new album, The Well I Fell Into, which drops on August 2nd, 2024, via Waterlines. -Dan Peeke

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